New research from Australian marketing services provider Salmat has found that when it comes to discounting products, over a quarter (28 per cent) of SMEs think they discount too much, with 56 per cent of SMEs discounting weekly or monthly. Whilst discounting can be one tactic
Let’s imagine you’ve bought into the church of content marketing. You’ve invested in copywriters, graphic designers, SEO pros, social media hotshots, and a swarm of marketing managers. But you’ve somehow missed the sermon on how conversion shouldn’t be your only goal. You learned the acronym
Small employers (those with 19 or less employees) need to get ready for Single Touch Payroll (STP) ahead of the 30 September start date. STP became mandatory for small employers from 1 July this year, however, the ATO granted an extension to businesses that needed
Most small business owners experience the “grass is greener” syndrome at some stage in their entrepreneurial life. It feels like every other business is so much easier, in every way, than ours. Of course it isn’t true, but it certainly feels like that, particularly on
I recently sat down with Matt Paine, News Xtend’s Key Account Director, to find out what he loves about Digital Marketing, why he’s passionate about helping businesses succeed, and what he does when he’s not in the office. Ready to meet him too? Let me
The model is talking about booking her latest gig, modeling WordPress underwear in the brand latest Perfectly Fit campaign, which was shot by Lachian Bailey. It was such a surreal moment cried she admitted. The main thing that you have to remember on this journey
Small Business Connections (SBC) is a media platform that delivers targeted content, news, industry reports, trends and tips to business owners, entrepreneurs, startups and stakeholders in the SME sector.
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