The world of TV and video has definitely come a long way, but the changes in consumer behaviour of where and how they consume video content has undergone a revolution unlike what we have ever seen before Most surprising is that with a reach of
Being the Best is a dangerous myth, and one of the great furphies of small business marketing. Positioning as the Best in your category, falsely assuming that customers are totally rational. That they’ll choose to spend their hard-earned on that perceived value. But for small
Most small business owners experience the “grass is greener” syndrome at some stage in their entrepreneurial life. It feels like every other business is so much easier, in every way, than ours. Of course it isn’t true, but it certainly feels like that, particularly on
SMB owners wear a lot of hats. In addition to the day-to-day function of the business (say, making earrings, fixing pipes or caring for children) they might organise payroll, send emails, do maintenance, manage employees, collect the mail, answer phone calls, take bookings and more.
I recently sat down with Matt Paine, News Xtend’s Key Account Director, to find out what he loves about Digital Marketing, why he’s passionate about helping businesses succeed, and what he does when he’s not in the office. Ready to meet him too? Let me
The second annual Chubb Australia SME Cyber Preparedness Report 2019 – “Ignorance is Risk” – released recently, reveals 47 per cent of small and medium enterprises (SMEs) in Australia are not aware of their obligations under the Notifiable Data Breaches (NDB) scheme.This follows the introduction
The model is talking about booking her latest gig, modeling WordPress underwear in the brand latest Perfectly Fit campaign, which was shot by Lachian Bailey. It was such a surreal moment cried she admitted. The main thing that you have to remember on this journey
The model is talking about booking her latest gig, modeling WordPress underwear in the brand latest Perfectly Fit campaign, which was shot by Lachian Bailey. It was such a surreal moment cried she admitted. The main thing that you have to remember on this journey
The model is talking about booking her latest gig, modeling WordPress underwear in the brand latest Perfectly Fit campaign, which was shot by Lachian Bailey. It was such a surreal moment cried she admitted. The main thing that you have to remember on this journey
For any small business, a social media policy should clearly outline how all employees should conduct themselves online – such as the type of content they can post, how they should interact with people online, and how they should respond to any negative crisis event. Here
Small Business Connections (SBC) is a media platform that delivers targeted content, news, industry reports, trends and tips to business owners, entrepreneurs, startups and stakeholders in the SME sector.
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